The purpose of introduction
serves two purposes
1. It
acts as a bridge, a transition from one part of a meeting to another, thus
giving the audience time to make mental and emotional shift.
2. It
prepares people for the speaker, heightening their sense of openness and
anticipation.
When
about to introduce a speaker, take note of the following. Your task is to
introduce the speaker, not to take centre stage. The spotlight is on you only
for the moment so that you can shine it where it belongs: the speaker.
Keep
it brief. For informal gatherings 30 seconds is plenty. For larger events, aim
for no longer than a minute , for a very formal gathering with a distinguished
speaker, you may need to speak for two minutes.
- Research
Talk to the speaker in advance of the event.
Find out what he /she is talking about and why it is relevant to the audience.
Get know much about the speaker himself, his experience, educational
background, life, interest, and accomplishments and whatever makes the speaker
an authority on the subject his speaking about. Rehearse the speaker’s name
and pronounce it well. If the speaker
send you his written introduction use it to prepare your introduction, don’t
read it verbatim.
- PREPARE A 3 PART OUTLINE
A good introduction tells people why this
speaker is talking about this subject at this event. The first part of your
introduction should state a common problem or concern the audience shares
The second part briefly states how today’s
speech will help them solve that problem or address the concern. It important
to note that not all speeches are meant to solve a problem, so check every
speech and know what type it is.
The third part of the speech is to establish
the speaker’s credentials, thus reinforcing his aura of authority in the
subject. This convinces the audience that he knows what h/she is talking about.
- PERFORM
Walk to the podium with confidence. Arrange
your notes and adjust the microphone. Take a breath. Look at the audience and
smile.
Speak your introduction. Conclude with the
speaker’s name, which is her/his cue to
come forward.
Wait at the podium until the speaker arrives. Shake his
/her hand and step back from the podium, handing it over symbolically to the
speaker.
Source: Podium Power by Chris Witts, PHD
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